Release Date: Mar 13, 2007
Record label: Columbia / 1965 Records
Genre(s): Rock, Alternative, Britpop
The View touched down in America into embracing hands. Kelefa Sanneh's fawning review of the band's January show at New York City's compact Mercury Lounge, complemented by a mythmaking photo of the four smiling Scots lounging in a dingy basement, was splashed across the front page of the New York Times' arts section the next day, a commendable feat for a band making its first U.S. appearance.
The pre-Britpop trend known as the new wave of new wave is in the distant enough past to merit a revival, and the View are getting the first round in. Despite recalling the nanosecond when These Animal Men were contenders, the Dundonian quartet are being greeted as something refreshingly new, featuring in numerous tips for 2007 lists. Go figure. However, they're not without their charms.
Review Summary: Scottish teens ham it up for their Arctic Monkeys/Libertines-inspired debutGive yourself a clap Scotland, you’ve found your niche. After centuries of laying down for any ethnic group stupid enough to wield an axe in their general direction, the Scots finally hit upon something in the ‘80s, spitting out a mouthful of something other than chunks of stomach, a sweet-smelling post-punk cocktail that featured the likes of Orange Juice, Josef K and, best of all, Aztec Camera. Never the fastest-working bunch, in fact rarely working at all, the Scots took it easy for a decade or so.