Release Date: Mar 25, 2022
Genre(s): Rap, Pop/Rock, Hardcore Rap, Midwest Rap, Contemporary Rap, Pop Punk
Record label: Interscope
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A Bad Singer, In Terrible Lyrics, Marketing Teams a collaborative effort by dedex, tyman128, ian b. and JesperL Machine Gun Kelly is a marketing genius. Everything he (or rather, his team) decides to bring into the public eye is brilliantly designed to outrage those who wouldn't buy (into) his music, and intrigue those who would. Maximise press, maximise sales, you get the idea.
Over the last few months, Machine Gun Kelly has become an incredibly divisive figure within the rock community - the mere uttering of his name will spark discussion, whether that discussion centres around his personal life, musical endeavours, or choice of footwear. One thing that can't be denied, however, is the impact that he has had on the pop-punk scene's mainstream visibility. With its soaring riffs and rousing choruses, 2020's 'Ticket To My Downfall' marked the start of an entirely fresh era of Travis Barker-tinged pop-punk - for better or worse.
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