Release Date: Dec 13, 2019
Genre(s): Electronic, R&B, Club/Dance, Alternative Rap, Left-Field House, Alternative R&B
Record label: RCA
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Yes, Louis Kevin Celestin is back with a follow-up to his 2016, Polaris prize-winning 99.9%. In the years since, we've seen his production - which plunders both his Haitian roots and the hip-hop and R&B obsessions of his youth - influence many a COLORS-courting pop and R&B artist. And for any producer who finds themselves surrounded by a sound they helped author, the temptation might be to find a new niche.
Two words were enough to send the internet into a frenzy late last month: "album. finito." A tweet, issued by Montreal-based Kaytranada, signalled the release of the producer's much-anticipated sophomore album, following the success of 2016's critically acclaimed 99.9%. BUBBA picks up right where his Juno- and Polaris Music Prize-winning debut left off. Look no further than lead single "10%," featuring Kali Uchis, which pulses with the same signature synth layered atop melodic vocals — oozing sex appeal at every turn — that ….
If Kaytranada's debut album, 99. 9%, was full of the trepidation that comes with trying out new styles to see which one fits, BUBBA sees the Haitian-Canadian producer in a much more cohesive mode. This record feels like a disco mix, with tracks flipping seamlessly into each other, and the guests are picked less for celebrity value and more for their compatibility with Kaytranada's sound.
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