Release Date: Aug 7, 2015
Record label: Lex
Hip-hop has become more of a mainstay in popular music than ever. In a world where even past game-runners are at least occasionally releasing the self-serving, pop synth-shellacked single, it seems like more than just a blessing when an act comes roaring through with a return to the scene’s storytelling roots. Golden Rules is just that, the unlikely brainchild of Paul White, a South London producer, and Eric Biddines, a Floridian rapper who’d first gotten his start on music listening to copious amounts of Motown before becoming influenced by Southern hip-hop in his teens.
Paul White is a world-class producer of psychedelic hip hop, and someone whose projects are never predictable. Following his amazing jazz-fusion LP on R&S, White now turns his hand to smooth, blues-heavy grooves, with some help from Florida rapper, singer and producer Eric Biddines.It's pretty damned flawless stuff: the mixture of wah-wah and slide guitars, southern-fried horns, lazy grooves full of trippy details and Biddines's treacly vocals all make for a rich, saucy listen with an undercurrent of darkness, but there's enough life-affirming sizzle to just keep on giving. This is a hot, sweaty but very beautiful dream of a record.Check out one of the tracks from this album below.
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