Release Date: Nov 15, 2011
Record label: NNA Tapes
Genre(s): Electronic, Club/Dance
Co La is the solo project of Matthew Papich, a member of the Baltimore experimental group Ecstatic Sunshine. That band's cache in underground circles seems in part responsible for the hyperbole surrounding Daydream Repeater, his fourth record (and third LP) this year, and first for post-whatever label du jour NNA Tapes. Daydream Repeater is rooted in a synthesis of certain eras—the Bryan Ferry and Compass Point Studios end of moneyed New Wave, vintage Jamaican dub/rocksteady and late '50s and early '60s US chart pop.
A couple of weeks ago, Pitchfork Editor-in-Chief Mark Richardson wrote a column on what he called "the Tumblr-ization of indie." One of his ideas was that an artist like Lana Del Rey is basically a collage-- or in his metaphor, a Tumblr-- of images and sounds she thinks are cool. In a cultural moment when the past is instantly accessible-- not to mention one in which we're used to constant reference and appropriation-- it makes sense that we start conflating "who we are" with "what we're into." Instead of creating, the artist collects. As viewers-- or listeners, or whatever-- we learn to read between the lines and explore juxtapositions.
“We cannot retrace our steps, going forward may be the same as going backwards. We cannot retrace our steps, retrace our steps.” —Gertrude Stein You remember that naughtily delighted moment when, as a kid, you found out that Coca-Cola was so monikered because it originally contained cocaine? Co La — Ecstatic Sunshine’s Matt Papich — isn’t much like that, though the looping, self-centered conversation characteristic of coke is definitely a metaphorical point of reference. That is to say, his tracks are constructed from brief loops of other works, often (briefly) recognizable.
A few years ago, Matt Papich and eventual Ponytail founder Dustin Wong worked together as psychedelic maestros Ecstatic Sunshine. Once that project had run its course, Papich had to find the next thing, and has now found his way to Co La. The familiar disassociation of the name, that separation of a familiar sugar rush into two halves, is a core of Papich’s work on this project’s debut album, dropping funk, tropicalia, and dubby house into a blender, and pouring the neon green results into shot glasses for easy consumption.