Release Date: Mar 19, 2021
Record label: N/A
Benny The Butcher’s collaborative LP with Grammy Award-winning producer Hit-Boy, Burden of Proof, was a leap in another direction -- resulting in his most ambitious project to date. Continuing this one-producer strategy, he ventures from West Coast prominence back to his East Coast origins to connect with famed hitmaker Harry Fraud for the follow-up to his critically acclaimed The Plugs I Met. Its predecessor was decidedly more “Griselda-esque,” helmed by the grimey trio of Daringer, late DJ Shay and Alchemist.
Nowadays, rapping about guns and drugs is like painting fruit bowls and wildflowers. If you're looking to stand out creatively while exploring such well-trodden territory, you better come with a fresh spin, a vision or perspective that elevates you from the fray. Benny the Butcher is that dude. His pen bleeds ink, and his voice is dripping with wisdom earned the hard way. Even after knocking out the first Billboard chart-topping record of the prolific Griselda onslaught -- 2020's Hit-Boy collaboration LP Burden of Proof -- the 36-year-old former street pharmacist can't forget where he came from.
Just when Clash thought we were out, he pulled us back in… Benny The Butcher's 'Burden Of Proof' was one of Stateside rap's finest statements in 2020, part of Griselda's golden year with the Buffalo label puncturing the mainstream with colossal hip-hop projects on a weekly basis. With Benny then making his acting debut in Conflicted - alongside some epic features - the MC could be forgiven for taking his foot off the pedal. But no.
Like executors of a late painter's estate, Griselda operates markets of self-imposed scarcity: $60 screen-printed hoodies, $200 limited-press vinyl, thrift store Wrestlemania gear showcased like lots in a Sotheby's auction. Of late, Benny the Butcher has ratcheted up the entrepreneurial spirit, enjoining Facebook fans to "get paid with me" via crypto-based schemes. An acolyte of Jay-Z's pre-"retirement" oeuvre, Benny internalized the elder rapper's ideal of hustling as a stepping stone to the C-suite.