Release Date: Aug 15, 2025
Genre(s): Electronic, Pop/Rock
Record label: A.G Records
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Arriving quickly after her 2023's club-ready The Love Invention, Flux doesn't abandon the dancefloor at all but it does reorient things inward. On this album ecstasy isn't just counted in BPMs, but in surrendering to vulnerability, transition, and light. Flux is the first release on Goldfrapp's own AG Records, and it shows: this feels like an album of confident ownership, of sound, story, and self.
While undeniably a step forward in Alison Goldfrapp's tentative solo debut, Flux remains distant from the heights scaled alongside Will Gregory as Goldfrapp. Despite impeccable craftsmanship provided by the likes of Richard X, Flux frequently feels mired in its own lushness, burdened by a strange inertia. The mid-tempo monotony accentuates this lethargy, diluting shimmering beauty into something laboured rather than effortless.
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