Release Date: Sep 7, 2004
Record label: Arista
Alan Jackson had been a star for a long time before he released Drive in 2002, but that album turned him into a superstar, largely because it had the post-9/11 anthem "Where Were You (When the World Stopped Turning)," a crossover smash that made Jackson a household name. Unlike some of his peers, he didn't embrace this opportunity to become an omnipresent celebrity, he turned out a second greatest-hits album in 2003 -- complete with another crossover hit in the Jimmy Buffett duet "It's Five O'Clock Somewhere" -- before returning with the full-length What I Do in September of 2004. Filled with straightforward, unadorned honky tonk and gentle, rolling ballads, What I Do makes it clear that Jackson doesn't have the slightest interest in becoming a full-fledged, crossover country-pop star.