Release Date: Sep 17, 2013
Record label: Atlantic
Genre(s): Rap, Gangsta Rap, Southern Rap, Hardcore Rap
Three volumes in and Rick Ross' Maybach Music Presents series Self Made officially becomes an annual concern with this 2013 edition featuring one of the biggest label roster lineups to date, including Ross, Meek Mill, Wale, Omarion, and secret weapon Stalley. That last name shines on the key cut "Coupes & Roses," which sinks into the couch with '70s R&B and plush production from Kebu and Childish Major, but the rest of the bangers are unsurprisingly superstar, including the uplifting "Black Grammys" from Wale, Mill, Rockie Fresh, and special guest J. Cole, which also offers up the new catch phrase, "I did it for the family, I'm gonna take my momma to the Grammys.
Maybach Music Group helped rewrite the book on how to make quality Hip Hop label compilations. Ideally, it’s a deceptively simple formula featuring guest appearances from some of the best mainstream rappers in the game, plying their trade over top notch production. Combining Rick Ross, Stalley, and Nipsey Hu$$le over a smooth piano-laden beat (Self Made Vol.
It’s levels to this Maybach Music Group shit. Rick Ross started and will always lead the clique, but Philly’s Meek Mill has been nearly as productive of late, effectively becoming the Russell Westbrook to Rozay’s Kevin Durant. Next are reliable (if sometimes incongruous) role players like Wale and Stalley, as well as below-the-surface types like the volatile Gunplay and Omarion, the mid-2000s R&B star who’s found a second wind with Ross and co.
Maybach Music Group’s Self Made Vol. 3 is a heat check for Rick Ross’ label. The climate of hip-hop has been subtly shifting in the last year, with artists like Kendrick Lamar and Macklemore becoming giant stars on a commercial level. Where does Rick Ross and his ever-expanding crew of talent stand in this new climate? Is Rozay just as relevant now as he was when Self Made Vol.